Toyota showing it cares

Last month, Toyota Motor Corporation ran a national campaign with one motive – to do “good” in the community.  The program, entitled Toyota 100 Cars for Good program, was a multifaceted, multimedia effort to show the importance Toyota vehicles, like those for sale at your local Elgin Toyota dealer, play in assisting organizations whose goal is to do “good” in their own unique and individual ways.  The program ran from May through the end of August.

During the 100 days of the Cars for Good program, Toyota featured 500 charities and non-profit organizations on a special Facebook page the company set up specifically for the event.  Each day, Toyota featured five charities and non-profit organizations from around the nation who displayed a need for a Toyota vehicle in order to better serve their cause or mission.  Such organizations ranged from animal services to organizations meant to help underprivileged children, to feeding the hungry and beyond.

Toyota then asked social media users to vote for their preferred charity from the list of five.  Thus, each day along with introducing five new charities on their Facebook page, Toyota also announced the winning organization from the day before.  Each organization that won could pick between a brand new Toyota Prius, Tacoma, Tundra, Highlander Hybrid, Sienna or Sienna Mobility.

Two organizations were chosen around our local Elgin Toyota dealer, Schaumburg Toyota.  These organizations were Chicago Children’s Advocacy Center and Chicago Zoological Society.  Such organizations can save a lot of money by beginning to drive a Toyota Prius thanks to the vehicles great fuel efficiency ratings.  Other organizations that did not participate in the 100 Cars for Good program should still look into cutting costs by purchasing a Toyota Prius from a local Toyota Prius dealer.  Chicago, after all, has some of the highest gasoline in the country and this matter is only likely to get worse.

Schaumburg Toyota is a premiere local Toyota Prius dealer.  Chicago residents, as well as those who live and work in the surrounding suburbs should visit the dealership today to learn firsthand how a new Toyota vehicle could “do good” by aiding each individual’s unique endeavor.